Burger Singh: The 'Desi' Burger - Page 2 of 2
By Priya Varshney|October 1, 20161 Comment0SHARESShareTweetShare this on WhatsApp
Quirky Menu:
Their menu is full of quirkiness. From the names on the menu to the taste to the tastebuds, these burgers won’t disappoint you.
Filled with copious amount of liquid cheese, they have biggest, juiciest, cheesiest most flavorful burgers.Burger Singh underlines taste of Indian Spices, which when used wisely can create wonders on the platter.
Boasting the Indian tadka with a menu full of spicy and innovative fare, they have got different ‘other good stuff’ including scarlet wings, dilli 6 fries.
Jatt Putt Chicken Burger, United States of Punjab Chicken Burger, Keema Pav Burger and the yummy showstopper (with cheese oozing out) has got to be the Juicy Lucy Kaur Burger!
The White Guy burger comprises a chicken patty, caramelized onions, desiccated gherkin pickles and cheese along with a “white guy” sauce, essentially spiked mayonnaise. The tender patty is spiced with Indian masalas, making for flavor filled mouthfuls.
The Bihari Burger consists of an equally strong flavored mutton patty, almost reminiscent of a curry, topped with cheese, onions and a Bihari sauce, which is basically a hot sauce tempered with red chillies. Speaking of chillies.
Don’t worry if you are a vegetarian, they have various options for you you too: Potato crunch, Kala Channa, Nani’s Rajma, Tibetan van Paneer and Falafel.
Their packaging is impressive indeed. The yellow boxes they serve in are a piece of arts. Creative too, these boxes provide proper hygiene.
Delivery:
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Late Night Delivery Source—-> @
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Primary for take way and online deliveries,this QSR is mainly for late party roisterers.
If you are hungry after midnight, then Burger Singh is your call.
Working on smaller outlets with multiple location, Burger Singh is focusing on deliveries and take away customers.
Online ordering ensures minimum error in placing and delivering orders. We aim to enhance the technology so that automated text message goes to the customer with the tracking information. They will be able to get live update of the food being dispatched. The aim is to Uberize the delivery and thus enhance the customer experience,” said Kabir Jeet Singh, co-founder of the company.
Funding:
Burger Singh has received a funding of USD 800,000 from investors like Beercafe, addition to USD 200,000 funding raised months back from these investors i.e. total amount USD 1 million this year. This money would be utilized for geographical expansion beyond Gurgaon.
Burger Singh is also eyeing to raise $5 million in series at later stage.
“We will use the funds to expand our retail presence. We currently have eight stores and by September next year, we should have 26 stores that will be a mix of company-owned and franchise-owned, company-operated models,” Burger Singh CEO KabirJeet Singh told .Recognizing their potential, investors have supported them repeatedly both financially and strategically.
Currently conquering the Delhi, NCR Burger Singh have 8 outlets (Dwarka, Greater Kailash, SDA, CP, Suncity Business Tower, Sohna Road, Golf Course Road) and soon would be multiplying them. Focusing on the marketing tactics, they are highly promoting their campaign via Facebook and other social media. Using new trends like ‘Game of Thrones’ and introducing pun, they are promoting among people. These juicy burgers even have their own song- Burger Singh Jingle
So what are you waiting for? Grab a bite staying at your home and Punjabify your tasebuds!
Source:Burger Singh
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About Priya Varshney
Priya Varshney, an eighteen year old sophomore pursuing her passion through blogging. An engineer in the making, she loves to read and write in her spare time. This creative mind loves to socialise and explore new things. For her, words can have a heavy significance in someone's life, with this platform she wants to apply her theories and spread her knowledge to make this world a better place.
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- Eli MatkoMay 1, 2017Keep functioning ,terrific job!Reply↓